18 April 2019 - Administration wants companies to put prices in their TV ads.
The world’s biggest pharmaceutical companies are revealing prices of their prescription drugs on websites for the first time in a bid to stave off pressure from the Trump administration to make even more public disclosures.
The move by companies ranging from pharma giant Pfizer to biotechnology pioneer Amgen comes almost a year after U.S. President Donald Trump suggested in a blueprint for lowering medical costs that the government might require drugmakers to put list prices in their TV advertisements.